COMPANIES OF PURPOSE

WBC Companies of Purpose

Company: Synergy

Synergy helps large corporations and institutions earn the trust, loyalty and most of all, passion of their customers and employees. Our goal is to dramatically enhance every brand we engage by leverage the science of passion across every facet of the brand experience. We focus on three strategic activities: we inform our clients, using rigorous data and insights; we activate strategic insights in a way drives meaningful change; and finally, we inspire our client’s customers, employees and stakeholders to believe in their brand. As a result of these three activities, our clients achieve improved brand equity, productivity and profitability. That leads to long-term, and often exponential, growth.We believe that every company has a unique opportunity to change the world in a positive way. First, they can elevate the brand experience, instilling passion in both employees and customers. When this goal is achieved, profits increase, productivity increases, and the return on investment in marketing and human resources is exponentially improved. Our mission, therefore, is to leverage the science of trust, the currency of passion, and the spirit of purpose to maximize ROI for large, consumer-focused organizations by providing them excellence in research insight and strategic counsel, working collaboratively with clients to ensure that customers and employees are passionately engaged in their brand and throughout the entire organization. We also bring multicultural focus to companies as a whole, building understanding and strategic plans areas to increase diversity practices across the board.